How to Blog
Writing a Good Blog Online
Blogs, or Web logs, are online journals that are updated frequently, sometimes even daily. An update, (also called an entry or a post) is usually quite short, perhaps just a
A Few Tips to Make Your Blog Look Like a Website
Whatever industry you happen to be in, you want to stand out from the crowd and be unique, and not give the impression that your online presence is just a
What’s the ROI on Blogging and Social Media?
Many people in businesses today still think in the traditional sales and marketing terms when it comes to social media. They think that if we post a few blogs, tweet
Why an Editorial Calendar for Your Business Blog is Essential
It’s not always necessary to create an editorial calendar for a blog, especially if it is a personal blog. That said, right now it sounds like a good idea for
Why Blogging is Better than SEO for Your Website
I’m sure you’ve heard this before: There’s no free lunches, and there’s no shortcuts. Sadly, it’s been proved again. Yesterday morning, I checked my email as I usually do and
8 Top Tips on Writing an Effective Blog Post
Are you scared that your blogs aren’t working? Are you convinced they aren’t driving enough traffic to your site? It might be because you’re not applying our tips, below. An
Blogging Etiquette: Dos and Don’ts
Over the past month as I’ve been teaching a course on Business Blogging, my students have come up with some great questions for me. It has helped me learn, refine
Blogging Schedule Using The 20/30 Rule and How To Create It
Ever thought about creating a Blogging Schedule to really take your blog to the next level? If you have you maybe asked yourself “How many post per week or month should I
How to Create an Editorial Calendar for Your Business Blog
Unless you’re the marketing director, it’s likely that you will need to work with someone to create the editorial calendar, especially if you’re a freelance blogger for business. Because it
How to Incorporate a Blog into the Human Resource Department
The normal duties of the human resources, public relations and communications departments are to promote the company’s best features and to downplay the not-so-rosy features. A blog will fit very
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